Privacy Policy

Posted September 9th, 2019 by .

Categories: .

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.doitoutdoors.com (the “Site”). PERSONAL INFORMATION WE COLLECT When you visit the Site, we automatically collect certain information about your device, including [...]

Drinkfinity – Lift in Brand Awareness

Posted September 6th, 2019 by .

Categories: .

“What a great thing to stumble upon while wandering out of my yoga class! I can’t wait to try all the flavors.” / – Erica, Brooklyn To increase product awareness and trial, we activated an integrated out-of-home and mobile display campaign in Manhattan and Brooklyn, reaching those age 24 [...]

Retail Advertising: How out-of-home media (OOH) drives local retailer’s results

retail advertising
The evidence is conclusive. All retail advertising plans should leverage out-of-home media (OOH). We’ve got proof. Cold, hard facts. After analyzing 45 cases, Rick T. Wilson, Ph.D.’s recent study reported incremental store visits ranged from 50.2 – 127.4% for consumers exposed to [...]

Art and history coverage opportunities with out-of-home media (OOH)

Immersed among the Dale Chihuly exhibit within the botanical gardens gave me goosebumps; I was fascinated by his glass art sculptures flourishing among the exotic floral array. If you’ve ever experienced moments of wonderment viewing art, you know what I mean. We’re not alone. There [...]

Hey team Billups, thanks for stopping by.

Posted August 22nd, 2019 by .

Categories: .

When out-of-home gets together with digital, amazing things happen. Take your message on the road – go anywhere, anytime with our in-your-face, can’t-miss mobile billboards. Then deliver a 1-2 punch that drives digital engagements and improves the overall media performance. [...]

Meet “Cosmo” – our three-sided mobile billboard

Posted August 21st, 2019 by .

Categories: Uncategorized.

Our Cosmopolitan Units are part of our ever-growing fleet of national mobile billboards. For advertisers looking for a three-sided mobile billboard, the Cosmopolitan is a great option. Your creative message can wrap around the unit for maximum creative real estate. While a smidgen smaller than [...]

Direct-to-consumer brands (DTC brands) turn to out-of-home media

Posted July 11th, 2019 by .

Categories: General Marketing, Out-of-Home Industry.

“Dude, you’re getting a Dell.” Remember how cool the dot com age was, when you could first order things directly from manufacturers’ websites? Today, direct-to-consumer brands are once again getting a lot of attention. DTC or D2C brands are all the the rage right now! [...]

CPG marketing and out-of-home media (OOH)

Posted July 9th, 2019 by .

Categories: General Marketing, Out-of-Home Industry.

CPG Marketing
Think global. Act local. That’s been at the root of CPG marketing for decades. Growth through expanding geographic distribution is important, but it cannot be sustained if you lose the relevance of local messaging. Out-of-home media (OOH) can help streamline that reach across regions with [...]

Health and wellness coverage opportunities with out-of-home media (OOH)

Avocado toast. Kale smoothies. Goat yoga. More and more consumers are leaning into healthy lifestyles, and brands want to reflect that marketplace. Let’s face it, it’s trending and the health and wellness industry is still on the upswing. The health club market has grown every year [...]

Brand marketing ideas for your summer festival activations

summer festival activations
Take advantage of the crowds drawn to summer festivals to boost your brand awareness or sales activation. Out-of-home media can support these campaign efforts by driving a relevant message in proximity to these events. Summer festival activations can take on many shapes and sizes. Here are a [...]

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