GSK stands up to cancer with NicoDerm products {Campaign Spotlight}

Posted October 18th, 2016 by .

Categories: Campaign Spotlights.

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stand up to cancer mobile billboard creative
GlaxoSmithKline (GSK) stood up to cancer this fall with a combination mobile billboard and field marketing campaign. We activated in multiple cities, including: Boston, Chicago, Miami, Los Angeles, New York and Washington, D.C. Promoting their Nicorette and NicoDerm products, the campaign drove [...]

AHF drives condom-wearing mobile billboards through Zika-affected markets {Campaign Spotlight}

Posted October 11th, 2016 by .

Categories: Campaign Spotlights.

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mobile billboard
When the Centers for Disease Control confirmed that local mosquitoes to a neighborhood of Miami were the source of Zika infections this summer, we all started to panic. The AIDS Healthcare Foundation (AHF) wanted to educate residents that Zika can be transmitted through sex. Many are aware of [...]

National Park Service turns 100 years old {Campaign Spotlight}

Posted September 20th, 2016 by .

Categories: Campaign Spotlights.

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National Park Service mobile billboard
Last year, we helped the National Park Service launch their #FindYourPark initiative (see proof here). And this year, we helped celebrate their 100th birthday! I don’t know about you, but I’m a big fan of birthdays. They’re a great excuse to parrrrr-ty! So when the National [...]

PSECU keeps it cool on college campuses {Campaign Spotlight}

Posted August 25th, 2016 by .

Categories: Campaign Spotlights.

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PSECU Campus Marketing
While the August weather heats up, PSECU is helping to keep college students cool during move-in days! Starting on August 16, and wrapping up on August 29, we’re sending PSECU-branded sampling bikes stocked with Italian ice and jet packs full of lemonade to college and university campuses in [...]

Bringing “The Ugly Truth” about human trafficking to Comic-Con, San Diego {Campaign Spotlight}

Posted August 11th, 2016 by .

Categories: Campaign Spotlights, Mobile Billboards.

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The Ugly Truth mobile billboard
According to the FBI, San Diego is a “High Intensity Child Prostitution Area,” in which the average age for entry into sex trafficking is a mere 16 years old. The Voices and Faces Project exists to raise awareness of facts like this, debunk myths and reveal the truth about sexual exploitation [...]

Mobile Billboard Pays Tribute to Fallen Police Officers {Campaign Spotlight}

Posted May 25th, 2016 by .

Categories: Campaign Spotlights, Mobile Billboards.

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Law Enforcement United Bicycle Tour Road to Hope
Every year, a group of law enforcement officers and family member survivors make a 250-mile bicycle journey in remembrance of fallen police officers. They start in Reading, Pennsylvania, and trek to Washington, D.C., each May. “It’s a long, three-day bike ride, but it’s all to [...]

University of Oklahoma puts the OU in Houston during Final Four {Campaign Spotlight}

Posted April 12th, 2016 by .

Categories: Campaign Spotlights.

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Final Four Advertising
When University of Oklahoma (OU) made it to the Final Four, they put the OU in Houston! A mobile billboard stirred more excitement for the Sooners and their fans. The athlete mobile billboard, itself, representing three of the team’s star players, got lots of stares and cheers. It also [...]

Texas A&M celebrates new signees with mobile billboards {Campaign Spotlight}

Posted April 5th, 2016 by .

Categories: Campaign Spotlights, Mobile Billboards.

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Texas A&M mobile billboard
In what’s become a tradition, we recently ran a mobile billboard campaign for Texas A&M. The objective was to create excitement around their new signees. Each mobile billboard was sent to a different region across Texas near the recruits’ hometowns. We showcased the Texas [...]

OOH + SMS = Success for Mariano’s grand opening campaign {Campaign Spotlight}

Posted March 22nd, 2016 by .

Categories: Campaign Spotlights, Field Marketing, Mobile Billboards.

Tags: ,

Mariano's SMS + OOH campaign
Who doesn’t like to save $10 on their grocery bill? When Mariano’s wanted to drive traffic to its New City location in Chicago, it teamed up with us to launch a unique out-of-home campaign that featured SMS advertising. In partnership with Blue Bite, our turnkey approach enabled [...]

Sampling bicycles, guerrilla marketing help promote store’s grand opening

Posted November 24th, 2015 by .

Categories: Campaign Spotlights, Field Marketing.

Tags: ,

With Black Friday looming, REI has been making the news recently for their decision to close the doors on Friday 27. The brand is encouraging their outdoor enthusiast fans to #OptOutside instead. But we’re here to tell you another REI story. To promote its grand opening in West Des [...]

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