Safety awards added to our mobile billboard driver safety program

Posted February 14th, 2019 by .

Categories: Mobile Billboards, News.

driver safety
Safety is at the core of our business. When you own the largest national fleet of mobile billboards, safety cannot be taken lightly. “Our drivers are the heart of our company,” says Clark LaGanke, our operations field and safety manager. “We have strict pre-screening hiring processes, ongoing [...]

Super Bowl advertising: out-of-home touchdowns {Campaign Spotlight}

Posted February 7th, 2019 by .

Categories: Campaign Spotlights, General Marketing, Mobile Billboards, News.

Tags:

Simon Malls reminded visitors to Atlanta that the Big Game wasn’t the only destination in town. The Department of Homeland Security utilized mobile billboards to remind fans to keep Atlanta safe. When most people think about Super Bowl advertising, they envision TV commercials. [...]

Predicting 2019 trends in out-of-home media (OOH)

Posted January 2nd, 2019 by .

Categories: General Marketing, News, Out-of-Home Industry.

OOH + mobile
“Out of home is the only traditional media seeing ad spending growth right now, and for good reason. It remains relevant despite continued development and deployment of new media that have drawn eyeballs away from newspapers, magazines and linear television.” // Gino Sesto, President, Dash Two [...]

#GetOutofHome campaign promotes real-world impact of out-of-home media {Campaign Spotlight}

Posted December 12th, 2018 by .

Categories: Campaign Spotlights, News, Out-of-Home Industry.

“Today’s advertising creatives and media planners grew up with the internet in the palm of their hands; they get digital media and push it forward. We want to show them some ideas are too big to stay trapped online. Bold ideas need a bold platform.” // Stephen Freitas, CMO, OAAA (Source) This [...]

Mobile billboards displayed faces of gun violence with coverage during NRA Convention {Campaign Spotlight}

Posted December 5th, 2018 by .

Categories: Campaign Spotlights, News.

Source: AdWeek Mobile billboards brought attendees of the NRA’s annual convention face to face with 20 victims of gun violence. In this public awareness campaign appropriately titled “Face2Face,” volunteers and donors came together to elevate their message about gun violence. [...]

While out-of-home media typically reaches the masses, this mobile billboard was talking to one 15-year-old {Campaign Spotlight}

Posted November 21st, 2018 by .

Categories: Campaign Spotlights, News.

mobile billboard
Darian Lipscomb, a (then) 15-year-old of Prospect, Virginia, had something that Carnival Cruise Line wanted. At age nine, he had created the Snapchat handle @CarnivalCruise to share snaps of his cruise experiences. Earlier this year, Carnival Cruise tracked down the teenager and devised a [...]

Celine generates social media buzz with mobile billboard domination at New York Fashion Week {Campaign Spotlight}

Posted October 16th, 2018 by .

Categories: Campaign Spotlights, News.

Celine mobile billboards
What better way to dominate the streets outside New York Fashion Week events than a domination of six mobile billboards?! That’s exactly what fashion brand Celine did during the fall show this September. Celine, a LVMH brand, recently underwent a brand refresh and was debuting a new line [...]

Mobile billboards go high-tech for safety, risk management

Posted October 9th, 2018 by .

Categories: Mobile Billboards, News.

mobile billboard safety
Who says you can’t teach an old dog new tricks? After 20 years in business, we’ve continued to evolve and adopt new technologies into our fleet (the largest national fleet) of mobile billboards. Over our company’s history, we’ve made advancements. In the 1990s, we relied on paper maps for [...]

Recap: The Perfect Blend Mixer, discussing OOH + mobile advertising

Posted May 3rd, 2018 by .

Categories: Mobile Display Advertising, News, Out-of-Home Industry.

OOH + mobile panel discussion
To talk about the convergence of out-of-home media with mobile advertising, we gathered 40-50 leading marketing professionals in the Dallas area for a marketing session and interactive cocktail experience. We also gathered the brightest out-of-home media, digital media and marketing agency [...]

Sarah Maher Appointed to VP Sales

Posted April 27th, 2018 by .

Categories: News.

We are pleased to announce Sarah Maher has been appointed as VP Sales. With a B.S. in Mass Communications and 15 years’ of experience in the advertising industry, her career started on the agency side working with clients across many verticals. She has been in sales since 2006. Maher joined do [...]

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