We’d like to introduce you to our line of custom-built vehicles (including our sampling van), which is part of our company-owned and operated fleet of branded advertising vehicles. It’s perfect for food sampling initiatives but can be totally decked out for many, many different types of outdoor media campaigns.
What type of vehicle is our sampling van?
When selecting a type of vehicle to start customizing, we decided on the sleek, streamlined, non-CDL and fuel-efficient Ford Transit-250 Cargo as a starting point to enhance our fleet. This vehicle can be leveraged for any out-of-home media of field marketing campaign and be customized to fit any client-required parameters. Food, swag, create-your-own t-shirt press, surveys, sign-ups or a unique brand experience – whatever your campaign requires, this vehicle can drive your campaign’s success!
Need refrigeration? Kitchen appliances? Storage area for swag? We equip these campaign vehicles with all necessary assets. By customizing it to each campaign, we grant maximum flexibility for any client.
What’s more, we handle the campaign management fully turnkey. We can produce the creative for the vehicle wrap, create a strategic route, obtain any necessary permits, recruit and train all campaign staff members, handle inventory warehousing and execute a well-planned schedule of event days. Plus, we’ll report back daily during the campaign on exactly what’s happening in the field.
This modern sampling van has a lower serving window than most food trucks, making it more accessible and easy to interact with consumers. Yet, the real estate is still great; it’s still eye-catching and offers a large brand opportunity.
Value-added, turnkey fleet management expertise
Not to mention, we’re expert fleet managers. When clients work with us on a campaign that involves our vehicles, we store them at one of our secure office locations throughout the US prior to the campaign, as well as between individual activation dates (when applicable). Our clients simply provide us with dates, location, duration, or staffing needs of an upcoming activation, and do it outdoors takes it from there. We have a team of professional, experienced drivers to keep your brand reputation safe. We deliver on quality production and offer amazing service. It’s in our nature to set high standards for every activation.
We are strategic and thorough in what we do when it comes to field marketing and sampling that include vehicles or fleet media, and we love helping brands activate turnkey initiatives whenever they need them and wherever they need them!
Our fleet of out-of-home media formats are designed to create efficiencies for you and allows us to deliver a fully turnkey solution for your campaigns.
Download Sampling Vehicle One-Sheet | Download Anatomy of a Sampling Vehicle
If you would like to test drive a sampling van activation on your next out-of-home advertising campaign, we can help.