Why mobile billboards command your audience’s attention

Posted October 10th, 2019 by .

Categories: General Marketing, Mobile Billboards, Out-of-Home Industry.

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We have a long, rambling list of reasons why we love mobile billboards, and especially our mobile billboards. But you’re looking for hard facts, the evidence that declares, without a doubt, why mobile billboards are an essential medium to any media plan. So we’ve scraped the hearts [...]

Mobile advertising paired with out-of-home media achieves highly targeted results

Digital mobile advertising is a growing trend among marketers. To amplify those results and improve media performance, pair your mobile advertising campaign with out-of-home media (OOH). As advertisers move away from TV, radio and print, they turn to an integrated media plan with out-of-home [...]

Challenger brand marketing strategies to rise against the competition

Challenger brand marketing starts with a mindset. It requires relentless grit – and an authentic passion to improve customer lives. Below, our challenger brand marketing tips will defy the odds. It’s not the size of your media budget that matters most. It’s how you tell your [...]

Grocery retailers / supermarkets and marketing with out-of-home media (OOH)

grocery retailers
Are you a marketer charged with generating brand awareness and foot traffic to grocery retailers / supermarkets? Out-of-home media (OOH) is a viable solution for you. Whether you’re a discounter, a premiere grocer or a specialty store, you’re looking for ways to build your brand and [...]

8 Calls-to-action you should use on a mobile billboard

Mariano's mobile billboard
Out-of-home creative is often visual storytelling. Messages are short and focused on one key concept. Designs promote clarity and boldness. Great out-of-home (OOH) ads stimulate imaginations and intrigue…and influence action. In a 2017 Nielsen OOH Online Activation Study, data shows that [...]

Under Armour promotes grand opening with mobile billboard, field marketing, athlete signing {Campaign Spotlight}

Posted July 11th, 2017 by .

Categories: Campaign Spotlights.

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The Under Armour Segway squad hit the streets of beautiful and sunny Round Rock, Texas, to get shoppers excited for the upcoming Under Armour factory house store grand opening event. In addition to the brand ambassadors, a mobile billboard provided brand awareness for the new store and its [...]

TV Land combined out-of-home media with mobile geofencing {Campaign Spotlight}

Posted June 27th, 2017 by .

Categories: Campaign Spotlights.

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As the largest national mobile billboard company, we’re always innovating to deliver the best results for our advertisers. That’s why we champion the integration of mobile advertising with out-of-home (OOH) media plans. Not only do our mobile billboards target exact audiences in the [...]

Jack in the Box Super Bowl ad promotes special offer with mobile billboard {Campaign Spotlight}

Posted June 20th, 2017 by .

Categories: Campaign Spotlights.

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Jack in the Box wanted to capture the attention of Super Bowl attendees with a special offer. When an NFL fan wore his favorite team’s jersey into a Jack in the Box location, he received a free Jumbo Jack with large drink purchase during the week of the Big Game. Our larger-than-life [...]

C-store marketing challenges solved with out-of-home advertising

c-store marketing
“So the size of the store keeps growing, and it’s going to grow because of beer and growing food service that’s going to require seating and other things. Convenience stores sell time. When people are in a hurry, they think of a convenience store, and they love us because they can pull up [...]

Ulta Beauty drives grand opening success with mobile billboards {Campaign Spotlight}

Posted November 1st, 2016 by .

Categories: Campaign Spotlights.

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Ulta mobile billboard
Our mobile billboards are supporting over 100 grand openings for Ulta Beauty this year. Ulta Beauty is currently experiencing explosive growth; with over 900 stores to date, their hope is to increase to 1,400 – 1,700 stores in the U.S. Last month, Ulta Beauty announced higher sales and [...]

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