Ace Hardware Drives Feel Good Campaign During COVID-19 {Campaign Spotlight}

Posted September 15th, 2020 by .

Categories: Campaign Spotlights, Mobile Billboards.

Tags: , ,

Rocklin, CA
When COVID-19 hit, the retail and “essential business” industry was forced to pivot without pausing. Grocery, hardware, and healthcare employees were suddenly finding themselves in long, busy shifts in order to keep up with demand. Stories of tough working conditions and exhausted employees [...]

2020 OOH advertising outlooks and how mobile billboards fit in

2020 OOH Advertising Outlooks
People are getting out of their houses and still have the ability to consume OOH advertising; the ways in which they consume it and where they can consume it has pivoted. This is where brands can really take advantage of the power and flexibility of the various OOH media formats.

HempFusion intros new CBD products to multiple markets with field marketing teams and mobile billboards {Campaign Spotlight}

So, who is HempFusion? We’re living in a world with a growing market for Cannabidiol (CBD)and hemp-based wellness products, and US brand HempFusion is one that looks to stake its claim at the forefront by specializing in creating all natural, plant-based products and avoiding the use of [...]

Why mobile billboards command your audience’s attention

Posted October 10th, 2019 by .

Categories: General Marketing, Mobile Billboards, Out-of-Home Industry.

Tags:

We have a long, rambling list of reasons why we love mobile billboards, and especially our mobile billboards. But you’re looking for hard facts, the evidence that declares, without a doubt, why mobile billboards are an essential medium to any media plan. So we’ve scraped the hearts [...]

Mobile advertising paired with out-of-home media achieves highly targeted results

Digital mobile advertising is a growing trend among marketers. It can be hard to keep up with the trends and advertise yourself, but sites like Spark Outbound can help you with this. To amplify those results and improve media performance, pair your mobile advertising campaign with out-of-home [...]

Challenger brand marketing strategies to rise against the competition

Challenger brand marketing starts with a mindset. It requires relentless grit – and an authentic passion to improve customer lives. Below, our challenger brand marketing tips will defy the odds. It’s not the size of your media budget that matters most. It’s how you tell your [...]

Grocery retailers / supermarkets and marketing with out-of-home media (OOH)

grocery retailers
Are you a marketer charged with generating brand awareness and foot traffic to grocery retailers / supermarkets? Out-of-home media (OOH) is a viable solution for you. Whether you’re a discounter, a premiere grocer or a specialty store, you’re looking for ways to build your brand and [...]

8 Calls-to-action you should use on a mobile billboard

Mariano's mobile billboard
Out-of-home creative is often visual storytelling. Messages are short and focused on one key concept. Designs promote clarity and boldness. Great out-of-home (OOH) ads stimulate imaginations and intrigue…and influence action. In a 2017 Nielsen OOH Online Activation Study, data shows that [...]

Under Armour promotes grand opening with mobile billboard, field marketing, athlete signing {Campaign Spotlight}

Posted July 11th, 2017 by .

Categories: Campaign Spotlights.

Tags: , , ,

The Under Armour Segway squad hit the streets of beautiful and sunny Round Rock, Texas, to get shoppers excited for the upcoming Under Armour factory house store grand opening event. In addition to the brand ambassadors, a mobile billboard provided brand awareness for the new store and its [...]

TV Land combined out-of-home media with mobile geofencing {Campaign Spotlight}

Posted June 27th, 2017 by .

Categories: Campaign Spotlights.

Tags: , , ,

As the largest national mobile billboard company, we’re always innovating to deliver the best results for our advertisers. That’s why we champion the integration of mobile advertising with out-of-home (OOH) media plans. Not only do our mobile billboards target exact audiences in the [...]

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