Grocery retailers / supermarkets and marketing with out-of-home media (OOH)

grocery retailers
Are you a marketer charged with generating brand awareness and foot traffic to grocery retailers / supermarkets? Out-of-home media (OOH) is a viable solution for you. Whether you’re a discounter, a premiere grocer or a specialty store, you’re looking for ways to build your brand and [...]

Challenger brand marketing strategies to rise against the competition

guerrilla marketing for challenger brands
“What all marketers can learn from challenger brands is to be hungrier and be willing to take more risks, whether by investing in innovative new technologies or opening their marketing playbooks to more experimentation. In a word? Be fearless.” //Panos Bethanis, CEO of Survey.com, [...]

8 Calls-to-action you should use on a mobile billboard

Mariano's mobile billboard
Out-of-home creative is often visual storytelling. Messages are short and focused on one key concept. Designs promote clarity and boldness. Great out-of-home (OOH) ads stimulate imaginations and intrigue…and influence action. In a 2017 Nielsen OOH Online Activation Study, data shows that [...]

Under Armour promotes grand opening with mobile billboard, field marketing, athlete signing {Campaign Spotlight}

Posted July 11th, 2017 by .

Categories: Campaign Spotlights.

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The Under Armour Segway squad hit the streets of beautiful and sunny Round Rock, Texas, to get shoppers excited for the upcoming Under Armour factory house store grand opening event. In addition to the brand ambassadors, a mobile billboard provided brand awareness for the new store and its [...]

TV Land combined out-of-home media with mobile geofencing {Campaign Spotlight}

Posted June 27th, 2017 by .

Categories: Campaign Spotlights.

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As the largest national mobile billboard company, we’re always innovating to deliver the best results for our advertisers. That’s why we champion the integration of mobile advertising with out-of-home (OOH) media plans. Not only do our mobile billboards target exact audiences in the [...]

Jack in the Box Super Bowl ad promotes special offer with mobile billboard {Campaign Spotlight}

Posted June 20th, 2017 by .

Categories: Campaign Spotlights.

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Jack in the Box wanted to capture the attention of Super Bowl attendees with a special offer. When an NFL fan wore his favorite team’s jersey into a Jack in the Box location, he received a free Jumbo Jack with large drink purchase during the week of the Big Game. Our larger-than-life [...]

Mobile advertising paired with out-of-home media achieves highly targeted results

What is OOH + Mobile Advertising? We’ve been spearheading the conversation of combining out-of-home media with mobile advertising for the past few years. Today, it’s a hot topic in the industry. And no wonder! An eMarketer report shows a steady incline in time spent per day on [...]

C-store marketing challenges solved with out-of-home advertising

c-store marketing
“So the size of the store keeps growing, and it’s going to grow because of beer and growing food service that’s going to require seating and other things. Convenience stores sell time. When people are in a hurry, they think of a convenience store, and they love us because they can pull up [...]

Ulta Beauty drives grand opening success with mobile billboards {Campaign Spotlight}

Posted November 1st, 2016 by .

Categories: Campaign Spotlights.

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Ulta mobile billboard
Our mobile billboards are supporting over 100 grand openings for Ulta Beauty this year. Ulta Beauty is currently experiencing explosive growth; with over 900 stores to date, their hope is to increase to 1,400 – 1,700 stores in the U.S. Last month, Ulta Beauty announced higher sales and [...]

Mobile Billboard leads Chefs Cycle, a fundraiser for No Kid Hungry {Campaign Spotlight}

Posted October 25th, 2016 by .

Categories: Campaign Spotlights, Mobile Billboards, News.

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Chefs Cycle mobile billboard
One of the charities we, along with many of our restaurant clients, proudly support is No Kid Hungry. No one is working harder to end childhood hunger in the U.S. “One in five children struggles with hunger in America, but No Kid Hungry is committed to developing innovative solutions [...]

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